How Your Roofing Company Can Find Six Million Dollars In A Hail Storm
Wednesday, July 29th, 2015
Phil Golding – Restoration Marketing Expert, Print and Digital Specialist
There’s a big storm in your area, and the aftermath leaves you with damaged homes and properties. You know your company will be able to help in an instant, and you’ll gain leads and customers from it.
The question is how do you get more from a storm? These three mail storm techniques will bring in that extra revenue you’ve been looking for:
Get There The First Week
The second you know there is going to be a big storm, find out exactly which neighborhoods the storm may affect. Once you identify the neighborhoods that will have damage, send your mailers within that first week of the aftermath. It’s important to be first on your customer’s doorsteps, especially when they need your immediate services.
Find More Damage
If a particular neighborhood has roof damage, you might as well assume that the next neighborhood over will have damage too. Continue to find more areas that got hit from the big storm and send them mailers every two weeks. You want them to remember your company so when they are ready for help, you’ll be the one they call.
Guaranteed Success For Less Than 10%
Many business owners believe they need to spend a ton of money in order to get great results. That’s not the case- you need to spend it strategically. With sending mailers to those specific neighborhoods, it brings awareness to your customers that you’re lending a helping hand to get them back on their feet. Spending less than 10% of your revenue on marketing and getting great results is a success story we’ve seen time and time again.
Looking for more tips on how to save time and money? Click the button below to download our guide on “Cost Effective Tips For The Next Storm” so you can be prepared for any storm that rolls in!